Radical Support
Visit The Site:
Radical Support
The Situation:
Full service technology outsourcing firm wanting a fresh redesign and have a site that appears more naturally in search engine results. Wanted to clarify their offering with clean content and a quick video explaining services.
The Problem:
Existing site was created using a complicated content management solution making updates difficult. No thought given to content in terms of target keywords, on page title tags, or meta data. Current search engine rank was 10 pages deep in search results for target keywords.
The Solution:
Complete redesign of the website including customer forms. Site designed in CSS (cascading style sheets), table-less design for faster loading and search engine indexing. Threw out zero value flash elements. Designed so all content was two clicks from home page. Created clear call to action for the presentation.
Results:
Substantially improved natural rankings for desired keywords. Visitor duration and page views have increased dramatically.